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Summer 2020 Customer Marketing Insights Internship

Company: Bath & Body Works
Location: Columbus
Posted on: January 17, 2020

Job Description:

DESCRIPTION: -- Bath & Body Works, a $4 billion (and growing) brand; one of the most creative, dynamic, profitable growth retailers in the industry. This internship will provide the opportunity for a comprehensive learning experience in our home office Store Operations function. Integrated in the program are opportunities to learn, research, and propose actionable, customer centric, findings to better support the business and drive growth within the brand. --RESPONSIBILITIES: -- -- As a CMI intern, you will learn various tasks and apply processes, including, but not limited to: ---- --Support competitive intelligence on building understanding of the competitive marketplace to influence brand strategy ---- --Analyze marketplace data to determine trends and opportunities of BBW categories ---- --Utilize syndicated reports, trend forecasting, creative collateral and other secondary sources to determine macro consumer & product category trends ---- --Manage weekly insight deliverables as well as ad-hoc projects as requested by crossfunctional partners/business needs ---- Develop an understanding of the BBW customer ---- --Sample coordination and management ---- Support logistical organization for patterning trips & store visits ---- Summarize learnings to share to crossfunctional internal partners -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- ---- --QUALIFICATIONS: -- -- -- -- -- To be considered for the Customer Marketing Internship role, the following qualifications are desired: ---- Currently in Junior standing at an accredited university working towards a bachelor's degree ---- Strong organizational skills and attention to detail ---- Curious and a strong desire to uncover and develop customer centric solutions ---- Collaborative partner with a team-oriented approach ---- Highly motivated, curious and results oriented ---- Solid communication and presentation skills ---- Flexible and creative problem solver ---- Personal professionalism and accountability ---- Must have an innate curiosity and love for the Bath & Body Works brand and the personal care and home category

Keywords: Bath & Body Works, Columbus , Summer 2020 Customer Marketing Insights Internship, Advertising , Columbus, Ohio

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