Marketing Specialist

Company: Horizontal Talent
Location: Reynoldsburg
Posted on: November 22, 2021

Job Description:

TECHNICAL SKILLS

Must Have

• 
  
• Bachelor's Degree in Marketing or equivalent field--
  
• 2-4 years' experience in "traffic/coordination" related position, previous retail, agency or marketing experience preferred--
  
• Strong organizational skills and extreme attention to detail
  
• Excellent written and oral communication skills--
  
• Team player--
  
• Ability to work in high stress- tight deadline environment
  
  
  Nice To Have
  
  
  • 
    
  • Experience with project management tools--
    
  • Experience with Smartsheet and Excel--
    
  • Strong understanding of MS Office Suite and Teams
    
    
    JOB DESCRIPTION
    
    
    • 
      
    • The Marketing Specialist position is responsible for participating in a systematic, well documented, but flexible process to facilitate workflow between Marketing Strategy, Creative, Visual, and Production.--
      
    • This position coordinates internal approvals of creative deliverables, including routing copy, layouts, and proofs.--
      
    • Candidate should possess the ability to maintain and influence procedures to enhance the Traffic process.
      
      RESPONSIBILITIES:
      
      
      • 
        
      • Open new projects in Adtrax (Traffic Workflow system)
        
      • Collaborate with Production and Creative teams to build timelines for all projects
        
      • Oversee project timelines and follow up with designers on due date
        
      • Route all copy and layouts to appropriate job owners and communicate changes once review
        
      • Take changes to team and ensure timelines are communicated at each round
        
      • Maintain and develop POS sign lists using existing system.
        
      • Route and publish to marketing team.
        
      • Update Adtrax system each day to reflect proper status and any updates to timelines
        
      • Review floorset launch calendar and notify stakeholders of scheduling changes, conflicts and new requests.
        
      • Troubleshoot projects in jeopardy to expedite completion through collaboration with cross functional partners for resource allocation and Production for timing constraints
        
      • Partner with production, brand guide and store communications on in-store communication and logistic tracking in relation to sign packs, advertising, in-store handouts, direct mail and packaging
        
      • Conduct weekly status meetings with Creative, Production, and Strategy partners
        
      • Attend meetings with leadership to provide information and collect notes for distribution
        
      • Support and shepherd process with all Marketing and other cross-functional partners
        

Keywords: Horizontal Talent, Columbus , Marketing Specialist, Advertising , Reynoldsburg, Ohio